By: History.com Editors

1916

Luxury car magnate Ferruccio Lamborghini is born

Italian entrepreneur and founder of the car company bearing his own name Ferruccio Lamborghini sitting in his office. Italy, 1970s

Sergio del GrandeMondadori PortfolioMondadori via Getty Images

Published: November 13, 2009

Last Updated: January 25, 2025

On April 28, 1916, Ferruccio Lamborghini, the founder of the company that bears his name and is known for stylish, high-performance cars, is born in Italy.

After World War II, Lamborghini founded a business making tractors from reconfigured surplus military machines, near Bologna, Italy. He later expanded into other ventures, including manufacturing air-conditioning and heating systems, and grew rich. Lamborghini’s success enabled him to purchase a variety of luxury sports cars, including a Ferrari, considered one of the top cars of the time. After experiencing mechanical difficulties with his Ferrari, Lamborghini decided to start his own rival sports car company, even hiring a former top Ferrari engineer. Automobili Lamborghini was officially established in 1963 in Sant’Agata Bolognese, Italy, and the same year debuted its first car, the Lamborghini 350 GTV, a two-seater coupe with a V12 engine.

The company’s logo featured a bull, a reference to Ferruccio Lamborghini’s zodiac sign, Taurus the bull. Various Lamborghini models had names related to bulls or bullfighting, including the Miura (named for Don Eduardo Miura, a breeder of fighting bulls), a mid-engine sports car that was released in mid-1960s and gained Lamborghini an international following among car enthusiasts and a reputation for prestige and cutting-edge design.

In the early 1970s, Lamborghini’s tractor business experienced problems and he eventually sold his interest in his sports car business and retired to his vineyard. Automobili Lamborghini changed hands several times and in the late 1990s was purchased by German automaker Volkswagen. The company continued to build high-performance cars, including the Murcielago (capable of going over 200 mph) and the Gallardo. Ferruccio Lamborghini died on February 20, 1993, at the age of 76.

Timeline

Also on This Day in History

Discover more of the major events, famous births, notable deaths and everything else history-making that happened on April 28th

About the author

HISTORY.com works with a wide range of writers and editors to create accurate and informative content. All articles are regularly reviewed and updated by the HISTORY.com team. Articles with the “HISTORY.com Editors” byline have been written or edited by the HISTORY.com editors, including Amanda Onion, Missy Sullivan, Matt Mullen and Christian Zapata.

Fact Check

We strive for accuracy and fairness. But if you see something that doesn't look right, click here to contact us! HISTORY reviews and updates its content regularly to ensure it is complete and accurate.

Citation Information

Article title
Luxury car magnate Ferruccio Lamborghini is born
Website Name
History
Date Accessed
March 25, 2025
Publisher
A&E Television Networks
Last Updated
January 25, 2025
Original Published Date
November 13, 2009

History Every Day

Sign Up for "This Day in History"

Uncover fascinating moments from the past every day! Learn something new with key events in history, from the American Revolution to pop culture, crime and more.

By submitting your information, you agree to receive emails from HISTORY and A+E Global Media. You can opt out at any time. You must be 16 years or older and a resident of the United States.